As food scientists and the medical community continue to learn about the health effects of sugar, the trickledown to what consumers want and, thus, the ingredients that manufacturers of organic and other healthful foods demand are items containing less sugar. Easy peasy, right? If only it were so. Because, of course, man's chase for the coveted taste of sweetness goes back to when we were drawing on cave walls and migrating along with herding animals across the Serengeti. But whether you're pre-diabetic, or a full-on Type 2, avoiding feeding those cancer cells what they crave, a strict ketogenic dieter, or any of the vast array of reasons that consumers today are seeking to reduce their intake of sugar, as long as man continues to consume sustenance that grazes past the taste buds, he will continue to crave sweetness. At least that's our story at Sweet Additions, and we're sticking with it. The key as we see it then is to provide the sweetness that essentially humans demand, but reduce the sugar content in a healthful manner. And we've done it! At Sweet Additions, we now have the ability to modify the sugar profile of our Low Sugar Syrupsby up to 40% using no acids or chemicals in the process---only enzyme technology---without reducing sweetness. This new manufacturing process promotes the production of glucose (dextrose), with its higher sweetness index versus the less-sweet-tasting maltose often seen in competitors' ingredients. In addition, our Low Sugar Syrupsat Sweet Additions retain many of the functional attributes of traditional enzyme hydrolyzed syrups, and are quite stable under high heat for cooking or manufacturing purposes. What does this mean? Well, if you're a food scientist, you already know. Please contact Sweet Additionsto learn more. We're very excited! If, however, this new breakthrough process isn't making complete sense to you, we're almost even more excited! Because the bottom line is we now have the capability, with products already developed and for saleand others underway, to provide highly sweet tasting healthy alternative sweeteners, and alternatives to high fructose corn syrup and other corn sweeteners, that provide the same sweet taste, with many of the same properties, without the health-related effects of ingredients containing higher levels of sugar. And if your needs require something even more specific, we're also quite eager to help you with your quest for the perfect ingredient, and can customize our processes for your purpose. In general, consumers don't have the full picture about the function of sugarin the items they eat and are far more concerned about its taste qualities than anything else. But at Sweet Additions, consumer is king, of course. We will continue to develop ingredients based on consumer wants, but also that fulfill manufacturer needs. Together, the three of us make a team. Together we will continue to raise the bar in order to produce increasingly healthy foods, sustainably.